The New York Times' has long been known as The Gray Lady. The storied newspaper's Web site is no exception.
Poynter has a quick Q&A with Khoi Vinh, the design director at NYTimes.com. He said the site basically adheres to three colors: a near-black that is easier on the eyes than 100 percent black, a dark blue for links and green for Blogrunner's third-party links. The simple design does not distract from the site's content which pops.
"And we have a couple of other subtle, pale tones that we use from time to time," Vinh said. "But you know, the paper's called The Gray Lady for a reason. We try to respect that."
Vinh blogs about design at subtraction.com.